How Much Do Sunbed Shops Make in the UK?

But have you ever wondered how much these sunbed shops actually make? While the specific earnings can vary depending on various factors such as location, competition, and operational costs, the average price per minute at a tanning salon ranges from £0.40 to £1.00. To exemplify, let's consider a salon that charges 70p per minute and serves 80 clients per day, with each session averaging about 9 minutes. In this scenario, the salon would generate a staggering £504 per day. Now, let's assume the salon operates seven days a week. This equates to a weekly income of £3,528 and an annual sum of £183,456. Of course, it’s important to note that these figures are theoretical and subject to variations in clientele and pricing strategies.

Is a Tanning Business Profitable UK?

One of the most common questions is: “How much do sunbed shops make in the UK?”. Well, the profitability of a tanning business in the UK largely depends on various factors such as location, customer base, competition, and marketing efforts.

Firstly, lets talk about the location. In order to attract customers and generate a good revenue stream, it’s essential to choose a prime location for your sunbed shop. Areas with high footfall, such as city centers or popular shopping malls, tend to be more profitable as they attract a large number of potential customers.

Secondly, the customer base plays a significant role in determining the profitability of a tanning business. If you can attract a loyal customer base, who frequently visits your sunbed shop, you’re more likely to make a decent profit. Providing excellent customer service, offering attractive packages, and maintaining a clean and comfortable environment are key factors to build a loyal customer base.

Finally, utilizing good tanning salon software can streamline your business operations and contribute to it’s profitability. Such software can help you manage appointments, track customer preferences, and analyze sales data. By having a clear understanding of your business performance, you can make informed decisions and optimize your operations.

Marketing Strategies for Tanning Businesses

Marketing strategies for tanning businesses play a crucial role in determining their success. Apart from providing quality services and products, businesses need to adopt effective marketing techniques to attract customers and generate revenue.

One strategy is to focus on local advertising, targeting potential customers through methods like leaflet distribution, newspaper ads, or radio spots. This can help create awareness about the business and attract nearby residents.

Another strategy is to utilize social media platforms to reach a wider audience. Tanning businesses can promote their services, share updates, and offer special discounts through platforms like Facebook, Instagram, or Twitter.

Offering loyalty programs and referral incentives can also help boost customer retention and attract new clients. Word-of-mouth has a strong influence, and satisfied customers can become brand advocates.

Collaborating with other local businesses, such as gyms, beauty salons, or spas, can be beneficial. Cross-promotion or joint marketing efforts can expand the customer base and create mutually beneficial partnerships.

Lastly, creating a strong online presence through a well-designed website that showcases the business’s offerings, testimonials, and easy appointment booking can attract tech-savvy customers and build credibility.

Implementing these marketing strategies can help tanning businesses in the UK generate revenue, increase customer base, and ultimately grow their brand.

Sunbed shops offer a variety of retail products that complement the tanning experience. Among the popular items available are tan accelerators, lotions, and moisturizers. These products are essential for sun-seekers as they help to hydrate the skin and maximize the results of a sunbed session. Moreover, purchasing tanning salon lotions wholesale allows shop owners to obtain them at a good price, making them even more appealing to customers.

What Can I Sell in a Sunbed Shop?

In addition to lotions, there are several other products that you can sell in a sunbed shop to boost your revenue. One popular item is tan accelerators, which are designed to speed up the tanning process and help clients achieve a deeper, longer-lasting tan. These products are often in high demand, especially during the summer months when everyone is looking to achieve a sun-kissed glow.

The intense UV exposure from sunbeds can sometimes leave the skin feeling dry and dehydrated, so offering a range of moisturisers can help customers keep their skin healthy and hydrated. From basic moisturisers to more luxurious options, there’s a wide range of products available to suit different preferences and budgets.

These products are designed to soothe and cool the skin after sun exposure, helping to prevent dryness and maintain a healthy glow. Offering a selection of after-sun lotions, gels, or sprays can be a profitable addition to your retail offerings.

Additionally, it’s worth considering selling tanning accessories such as goggles and protective eyewear. These are essential items for clients using sunbeds and can provide an additional revenue stream for your business. Selling these accessories not only offers convenience to your customers but also ensures their safety and compliance with industry regulations.

Finally, consider expanding your product range to include complementary items such as exfoliators, body scrubs, and shower gels. These products can help clients prepare their skin before a sunbed session and provide a more luxurious and holistic tanning experience. By offering a complete range of products, you can cater to the diverse needs and preferences of your clientele, ultimately increasing your sales and profits.

Sunless Tanning Products: In Addition to Traditional Sunbeds, Some Customers May Prefer Sunless Tanning Options. Offering a Range of Self-Tanning Lotions, Sprays, or Mousses Can Attract New Customers and Expand Your Product Offerings.

Sunless tanning products are a great addition to sunbed shops in the UK. These products provide customers with an alternative to traditional sunbeds, giving them the option to achieve a tan without exposure to harmful UV rays. By offering a range of self-tanning lotions, sprays, or mousses, sunbed shops can attract new customers and expand their product offerings. This not only adds variety for customers but also increases revenue streams for the business. Incorporating sunless tanning options alongside traditional sunbeds can help sunbed shops thrive in the UK market.

Sunbeds do consume a significant amount of electricity. Equipped with 200W lamps that operate at around 1 Amp of electrical current, a standard commercial sunbed with 40 tubes utilizes approximately 40 Amps, which is equivalent to an energy consumption of about 9.6kW.

Do Sunbeds Cost a Lot of Electricity?

When considering the cost of operating sunbeds, one important factor to take into account is the amount of electricity they consume. Sunbeds generally utilize lamps that typically have a power rating of 200W and draw an estimated 1 Amp of electrical current. With this information in mind, we can determine that the average commercial sunbed with 40 tubes would require approximately 40 Amps of electricity.

This figure translates to an energy consumption of around 9.6kW. While this may initially sound like a significant amount, it’s important to put it into perspective. Compared to other electrical appliances commonly used within businesses or households that consume several kilowatts, sunbeds are relatively minor energy users.

In the UK, the cost of electricity can vary depending on the region and the energy supplier. On average, the cost per kWh in the UK is between 14 to 20 pence. Using these figures, one can calculate a rough estimate of how much it would cost to operate sunbeds in the UK.

However, it’s worth noting that these calculations only account for the electricity cost. There are also other expenses associated with running a sunbed shop, such as rent, equipment maintenance, insurance, and staffing costs. These factors should be taken into consideration when determining the overall profitability of a sunbed shop.

Environmental Impact of Sunbeds: Discussing the Carbon Footprint and Energy Efficiency of Sunbeds, as Well as Potential Alternatives for Achieving a Tan.

The environmental impact of sunbeds encompasses two key aspects: the carbon footprint and energy efficiency. Sunbeds require a significant amount of energy to operate, which contributes to greenhouse gas emissions and climate change. The electricity used to power the sunbeds, along with the emissions generated during their production and disposal, all contribute to their carbon footprint.

When it comes to energy efficiency, sunbeds aren’t typically designed with this consideration in mind. They often consume a substantial amount of electricity, especially those equipped with high-pressure lamps, resulting in higher energy usage and costs.

However, it’s worth noting that there are potential alternatives for achieving a tan that have a lower environmental impact. Natural sunlight, when enjoyed responsibly with appropriate sun protection, can provide the desired tan without the need for artificial tanning beds. Additionally, sunless tanning products such as self-tanning lotions or sprays offer a safe and eco-friendly alternative.

Considering the environmental impact of sunbeds, exploring alternative methods for getting a tan becomes an important aspect of both personal health and sustainability.

The tanning industry is experiencing significant growth and is expected to continue expanding in the coming years. The global market for self-tanning products reached a value of USD 1.04 billion in 2022 and is projected to reach USD 1.70 billion by 2030, with a compound annual growth rate (CAGR) of 6.45%. This growth can be attributed to various factors, such as increasing beauty consciousness among consumers, growing awareness about the harmful effects of sun tanning, and the rising demand for safe and convenient self-tanning solutions.

How Much Is the Tanning Industry Worth?

The tanning industry is a thriving sector within the beauty and skincare market, with a global market size that’s projected to continue growing in the coming years. In 2022, the global self-tanning products market was valued at USD 1.04 billion, and it’s expected to reach USD 1.70 billion by 2030, exhibiting a healthy CAGR of 6.45% during the forecast period.

These numbers highlight the increasing popularity of self-tanning products and the growing consumer demand for achieving a sun-kissed glow all year round. As people become more aware of the damaging effects of UV exposure, they’re turning to safer alternatives, such as self-tanning products, to achieve a tan. This shift in consumer preferences has fueled the growth of the tanning industry.

The United Kingdom is one of the key markets for the tanning industry, with a significant number of sunbed shops catering to the demand for tanning services. While exact figures on how much sunbed shops make in the UK aren’t readily available, it’s evident that there’s a profitable market for these establishments. The UKs robust beauty and skincare industry, coupled with the nations desire for a bronzed complexion, contributes to the success of sunbed shops across the country.

Growth of the Self-Tanning Industry in Specific Regions

The self-tanning industry has experienced significant growth in specific regions, including the UK. With concerns over the harmful effects of UV sun exposure, more people are turning to sunless tanning methods like sunbeds. Sunbed shops in the UK have capitalized on this increasing demand, offering professional tanning services to customers.

These sunbed shops have experienced a steady increase in revenue as the popularity of self-tanning continues to rise. Additionally, advancements in technology and the development of innovative tanning products have enhanced the overall experience for customers, further contributing to the growth of the industry.

Moreover, self-tanning has become increasingly popular due to it’s convenience and ability to provide a natural-looking tan without the risks associated with sunbathing. This has attracted a wide range of customers, including those preparing for special events, individuals maintaining a year-round tan, and even those who simply want to boost their confidence.

As a result of these factors, sunbed shops in the UK have been able to generate substantial profits and establish themselves as successful businesses within the self-tanning industry.


Based on typical pricing and average usage patterns, a tanning salon can generate significant revenue by offering sessions at a price per minute. Calculations show that a salon selling 720 minutes a day can make £3,528 per week or an impressive £183,456 per year. These numbers indicate that the sunbed industry is a viable and profitable business opportunity in the UK, with the potential for success and substantial financial returns. However, it’s important to note that these figures are estimates and individual businesses may vary in terms of their location, customer base, and operating costs.

Scroll to Top